Wednesday, November 13, 2013

Press Release November 13, 2013 Participates in October’s National Breast Cancer Awareness Month

Date of Release:  November 13, 2013

As an annual international health campaign that was organized by major breast cancer charities and drug companies, and originating over 25 years ago, October is recognized as National Breast Cancer Awareness Month (NBCAM).  In a concentrated effort, the campaign seeks to increase awareness of the disease, raise funds for research into its cause, prevention, treatment and cure, while promoting mammography as the most effective weapon in the fight.

Cliptomania believes that there are many facets in the battle to fight cancer. They decided to take up the challenge by raising awareness on their website, offering a special pink crystal ribbon clip-on earring with 10% of its sales to be double matched by the owners and given to a non-profit organization within the community serving the needs of cancer patients. They chose Jill’s House.  This organization’s mission is to provide affordable, temporary housing in a home-like environment for caregivers and patients receiving proton radiation to fight cancer.  Jill's House was named in honor of Jill Behrman, an Indiana University student who was abducted while riding her bicycle on the morning of May 31, 2000. It was also built in honor of Steven Howard, who lost his battle with cancer at age 19.

As a first time participant in October’s breast cancer awareness campaign, Cliptomania employees were privileged to speak or read comments by customers, who were purchasing the ribbon earrings, who also shared their stories of survival and how much this meant to them. On November 5, 2013, Cliptomania was excited to present Jill’s House with a check in the amount of $120. has been in business since 1999 as an internet only store dedicated to selling clip on earrings.   Cliptomania has decided to continue this yearly website campaign and donate to a local organization taking a stand in the fight against cancer., LLC
Candy Santo, CEO/Owner
P.O. Box 246
Ellettsville, IN 47429